RevOps i GTM

Jak firmy porządkują RevOps i GTM w 2025 i 2026 roku?

Raporty o Revenue Operations, efektywności GTM, jakości danych, wynagrodzeniach, procesach, narzędziach i koordynacji sprzedaży z marketingiem.

Wybrane fakty z raportów.

Sales AI 2.4 times

Organizations prioritizing seller AI upskilling are more likely to achieve strong revenue growth.

Zobacz raport: Gartner
B2B operations 55 percent

More than half of surveyed B2B organizations delayed or canceled projects in 2024 despite broad revenue growth reports.

Zobacz raport: 6sense
AI task mix 6_to_3 percent

Anthropic reports business and financial operations task share fell in Claude.ai usage from 6 percent to 3 percent.

Zobacz raport: Anthropic
Revenue orchestration 56 percent

Adobe reports that more than half of B2B organizations expect agentic AI to coordinate sales, marketing and service journeys in real time.

Zobacz raport: Adobe / Oxford Economics
B2B buyer research 2300+ respondents

INFUSE says its Voice of the Buyer 2026 survey covers more than 2300 B2B GTM leaders.

Zobacz raport: INFUSE Insights
AI investment objectives 31 percent

INFUSE reports operating efficiency remains the top technology-investment objective but declined versus 2025.

Zobacz raport: INFUSE Insights

Raporty w temacie.